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Denza

Parent: BYD · Shenzhen, Guangdong, China (founded 1995)

9 models Est. 2010 Official website ↗

DENZA is a premium new-energy vehicle brand jointly developed by BYD and Mercedes-Benz, combining Chinese innovation with German luxury craftsmanship. Established in 2010 and revitalized in 2022 under BYD’s leadership, DENZA represents a fusion of intelligent technology, refined design, and sustainable performance aimed at redefining the high-end electric mobility experience.

Brand Overview

  • Brand: Denza
  • Established: 2010
  • Parent Manufacturer: BYD
  • Headquarters: Shenzhen, Guangdong, China
  • Parent Founded: 1995
  • Official Website: https://www.denza.com/

Brand at a Glance

  • Models cataloged: 9
  • Base price range: $36,590 – $54,900
  • Landed cost (Germany): $63,501 – $91,975
  • Landed premium (Germany): +68% to +74%
  • Body types: SUV

Explore Denza Models

View all Denza vehicles · Calculate landed cost

Denza Models (9)

Author: Wei Wang (EV & Battery Industry Analyst) · Chengguang Energy · Updated 2026-09-05 · Contact